Tuesday, May 30, 2006

Delivery Status in the Client's Hands

I recently ordered an item online that had an expected delivery of 4-6 weeks (a personalized children's item). I did not receive a tracking number, and at the 5 week mark found it almost 'inconvenient' to have to look up the company information, email them and then wait 36 hours for someone to get back to me. By that point the shipment arrived, but had I received the tracking number with my original order- or at least a second email when it shipped, I would have been more satisfied.

Situations like this enable me to look at our site, re-evaluate our program and our customer service, and decide how we can improve to better serve our own clients. Luckily, our latest website version already addresses the issue of order tracking. When placing an order, a client account is automatically created. This account tool is useful in many ways – one of which is the tracking feature. By logging into their account, customers can view the status of their gift at any time – from the moment we receive it, to when it goes into production, to when it is ready for packaging/shipping and out the door in the hands of the courier / shipping carrier. From there the information is update to In Delivery and is subsequently changed to Delivered once it has reached it’s intended destination. The customer is kept informed through their account, which they can check at their convenience. Very soon the system will also have direct integration with our main carrier FedEx, and the status will be updated to show the shipment status at the various FedEx hubs. This will enable our clients to be completely informed at all times with regards to their package status.

Create an account today at our Gift Baskets Canada site!

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